A recent trade mission under the chairmanship of the Abu Dhabi Department of Economic Development and Abu Dhabi Chamber to the Moroccan capital of Casablanca was successfully conclude d, UAE companies were able to meet with Moroccan companies to strike deals and agreements for bilateral partnerships with their counterparts from Morocco. His Excellency Mohammed Omar Abdullah, Undersecretary of the Department, who headed the delegation, said the visit was the first for exporters from the Emirate of Abu Dhabi to the Moroccan market, which is the one of the most open markets in north Africa, which serves Morocco with its population of 35 million, and is home to many products, goods and logistics services. The Undersecretary explained that the visit provided an opportunity for exporters to explore rewarding and successful investments in Morocco which is linked with nearly 55 free trade agreement to the Nations of the world, such as the European Union, USA, Turkey, Arabic and other countries; which would contribute to the strengthening of companies entering new markets, through Morocco, to access markets of more than one billion people. He explained that this would encourage many companies to invest in Morocco and export to these global economic blocs. H.E the Undersecretary noted that the volume of trade exchange between the Emirate of Abu Dhabi and the Kingdom of Morocco rose between 2011 and 2012, by 50%, as it went up from $ 6.798 million in 2011 to $9.361 million last year. Mohammed Omar Abdullah said that UAE companies managed to hold more than 75 meetings with counterparts of Moroccan companies, several UAE companies made field visits to several Moroccan companies engaged in import and distribution, to complete negotiations and enter into strategic business partnerships aimed at accessing Moroccan and neighboring markets. Mohamed Omar said that the visit succeeded in attracting more than 50 Moroccan companies, interested in partnership with UAE contractors, which he described as a “incentive to support these initiatives that serve the interests of the two brotherly countries in fields of trade and investment. Mohammed Omar stressed that the success of the visit encourages Abu Dhabi Department of Economic Development and the Abu Dhabi Chamber to schedule other visits to this market in the coming period; as satisfaction among UAE participation companies reached 85%, with potential of real opportunities for partnership with the private sector. For his part, H.E. Mohammed Helal Al Muhairi, Director General of Abu Dhabi Chamber emphasized the importance of Abu Dhabi economic delegation's visit to the Kingdom of Morocco, which would contribute, with achieved results, to strengthening of trade exchange and increasing mutual investments between enterprises and establishments operating in the Emirate of Abu Dhabi and the Kingdom of Morocco. Al Muhairi said that the visit provided an opportunity for the members of the delegation of Abu Dhabi companies to avail of the economic and urban renaissance taking place in the Kingdom of Morocco, as well as the investment opportunities available for investors and businessmen from the Emirate of Abu Dhabi; underlining his desire of companies and investors in the Emirate to strengthen their presence in Moroccan markets, and set investments and entrepreneurship in Morocco through the contribution of UAE companies in the implementation of projects in all sectors and areas. The Director General of Abu Dhabi Chamber stated that the meetings held were active, fruitful and informative to UAE companies about the Moroccan market and its needs. He said that 35% of Moroccan companies, approached through meetings, expressed their serious interest in importing United Arab Emirates products, or open representative offices and agencies in Abu Dhabi because of its high quality of products and the growing demand in the Moroccan market. Al Muhairi said that the strategic location of the Kingdom of Morocco took part in attracting many investments that also benefited from the tax incentives granted to foreign investors, and the greater openness which has become known to the Moroccan economy, as a result of robust economic activity in all areas; in addition to the suitable investment environment and the qualified workforce in the Kingdom of Morocco. Al Muhairi added that this would provide UAE investors an ideal opportunity to strengthen economic cooperation between the two countries in the direction of economic development. Al Muhairi noted that Abu Dhabi Chamber supports the opening of new markets for companies and private enterprises in the Emirate, and encourages such visits that will expand horizons for national companies to boost cooperation with Moroccan companies, which play a pivotal role in achieving comprehensive economic development in the Kingdom of Morocco. Dr. Adeeb Al Afifi, Director of Foreign Trade and Exports Support at the Department of Economic Development, said that results of the visit exceeded expectations; and the Moroccan market showed great potential and economic openness to world markets, Al Afifi explained that participating UAE companies were selected carefully, commensurate with the requirements of the Moroccan market which experiences robust urban renaissance. He said that among participants was Jindal Sawa factory which specializes in manufacturing of water pipes used to transport drinking water distribution and irrigation systems, which will be the world's third largest manufacturer of its kind at the completion of its second phase.
Al Afifi stated that the factory had succeeded in introducing its products to the Office of National Electricity and Drinking Water in Morocco, as two bids would expectedly be announced in this area soon; pointing out that Porcellan factory, which is one of the largest factories in the Middle East for the production of porcelain and which exported its products to the Canadian market, succeeded in introducing its products to a number of developers from Morocco, who have shown a great desire to import.Dr. Al Afifi noted that “Spectrum Glass LLC”, the third UAE factory in UAU to receive the sustainability certificate, with its environment-friendly buildings glass, met with more than 10 Moroccan companies willing to distribute its products and enter into strategic bilateral partnerships and with it. Al Afifi mentioned that the “Technical Metal Industrial Company” which is a distinct UAE firm winning many international quality certificates, also succeeded in signing a contract to supply building materials for Sheikh Khalifa Hospital project in Casablanca that was visited by a number of members of the delegation to see its needs of UAE materials. Dr Afifi explained that Abu Dhabi National Carpet Factory succeeded in entering into new partnerships with a number of distributors and suppliers of carpets in the Moroccan market; as these partnerships are expected to increase the proportion of exports from the factory to the Moroccan market, especially that the factory is installing a new production line. Adeeb Al Afifi said that Al Salam Plastic Factory, which is one of the five best projects supported by Khalifa Fund for Enterprise Development, met with one of the largest distributors of plastic bags in the Moroccan market, which has 19 branches scattered around the Kingdom and is in the final stage of negotiation for the agreement on the importation of plastic bags from the UAE. The Director of Department of Foreign Trade and Exports Support in Abu Dhabi, said that the visit also succeeded in introducing a number of distinguished UAE products such as electric motors manufacturers by Emkan Company, which managed to get the attention of 5 Moroccan companies to supply this unique product to the Moroccan market and export to neighboring markets.Electric keyboards and electric transformer manufactured by “Spaceage Electrical Company” which exports to all Gulf States also attracted one of the largest developers of real estate in the Moroccan market. According to Al Afifi, one of the tangible benefits of this visit,, was that Abu Dhabi Fertilizer Industries Co., was also able to get the attention of five fertilizer distributors in a number of cities in Morocco and is in the process of concluding an agreement soon, as it presently exports to Agadir region in Morocco .Al Junaibi Group also succeeded in meeting 12 Moroccan company in the field of real estate development and hotel management; and it is expected that the group will manages a number of hotels that are being built at the current time in Morocco. Dr. Adeeb Al Afifi, concluded that such outstanding results the two brotherly countries stressed the keenness to strengthen bilateral trade relations, confirmed by the presence of a delegation from UAE exporters in Morocco; and the participation of 20 Moroccan companies in the “Gulf Food” exhibition in Dubai at the same time. This reflects the desire of the two countries to develop relations of cooperation and partnerships between the private sectors; and take advantage of the opportunities offered by the markets of the two countries, noting that the results of this visit will be followed up and investigated jointly in cooperation with the Embassy of the Kingdom of Morocco for continuous development. Finished